Forget painting the town red, from October 24th-30th, we are painting South Bank pink (in a big way!) to spread awareness about breast cancer and raise funds for Breast Cancer Network Australia (BCNA).
So who is BCNA we hear you ask? Allow us fill you in … BCNA works to ensure that Australians affected by breast cancer receive the very best support, information, treatment and care appropriate to their individual needs.
More than 90 per cent of BCNA’s members have been personally affected by breast cancer and the remaining members have had a personal experience with breast cancer through a family member or friend. Breast Cancer Network Australia is represented by the Pink Lady silhouette (which you will be seeing a lot of around the precinct!), symbolic of the organisation’s focus on people diagnosed with breast cancer, which also includes men who can get breast cancer too..
Over the course of the week, we have some very special activities planned which we are inviting you to be involved in.
During the last week of October, South Bank will be awash in pink, with everything from the William Jolly Bridge to River Quay lit in BCNA’s signature colour.
Here’s where you can experience this unique lighting activation:
• Stanley Street Plaza
• The Arbour
• The Wheel of Brisbane
• The William Jolly Bridge
• The Brisbane Sign
• River Quay
• Little Stanley Street
Mini-field of Women
The Little Stanley Street lawns will be converted into a Mini-field of Women for the week, where members of the public are invited to ‘plant’ a pink lady in the grass as a tribute to someone they know who has been affected by breast cancer. Each pink lady comes with a tribute tag, which participants can use to dedicate a message to a loved one or to their own breast cancer experience.
If you would like to support the cause with your stomach, then we think ‘Dink Pink’ will be right up your alley! Many of South Bank’s signature restaurants will be creating pink menus and ‘pink tables’ for diners, which will allow you to enjoy a unique dining experience for a very worthwhile cause! A portion of the proceeds of the bill and pink drinks or meals will be donated to BCNA. For a full list of restaurants and their special offers, click here.
Head down to Stanley Street Plaza during the week where a moving ‘Survivor Gallery’ will be installed on the walls, featuring the personal stories of breast cancer survivors. These raw accounts are poignant, courageous and utterly inspiring.
For more information about BCNA, click here.